{"id":1312,"date":"2021-04-26T11:21:07","date_gmt":"2021-04-26T08:21:07","guid":{"rendered":"https:\/\/ecoup.fi\/?page_id=1312"},"modified":"2025-06-04T13:11:37","modified_gmt":"2025-06-04T10:11:37","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/ecoup.fi\/en\/contact-us\/privacy-policy\/","title":{"rendered":"Privacy policy"},"content":{"rendered":"

Privacy policy<\/strong><\/p>\n

 <\/p>\n

This privacy statement describes how we process personal data at EcoUp Oyj and its group companies (\u201cGroup companies\u201d), which, in addition to the parent company, include Ekovilla Oy, Ekovilla Sverige AB, Eko Asennuspalvelu Oy, Suomen Puukuitueriste Oy, Isoleringslandslaget AB and Isoleringslandslaget F\u00f6rs\u00e4ljning AB. This Privacy Statement applies to the processing of personal data in customer and marketing communications, as well as in relation to our customers, suppliers, partners, potential customers and the Group com-panies\u2019 websites and any users of other electronic services of ours. In addition to con-sumer customers, this privacy statement also applies to the processing of our corporate customers\u2019 personal data.<\/p>\n

 <\/p>\n

We comply with applicable data protection legislation in all processing of personal data, including the provisions and principles of the European Union\u2019s General Data Protection Regulation (2016\/679) (\u201cGDPR\u201d) and the Finnish Data Protection Act (1050\/2018). We only process personal data according to lawful processing criteria and in a transparent manner.<\/p>\n

 <\/p>\n

\u201cPersonal data\u201d and \u201cdata\u201d refer to any information relating to a natural person (\u201cdata subject\u201d) from which they can be identified, directly or indirectly, as defined in the General Data Protection Regulation. Data by which a data subject cannot be identified, directly or indirectly, is not personal data.<\/p>\n

 <\/p>\n

For more information about the way we use cookies, please see our cookie policy, which you can access here.<\/a> (FIN)<\/p>\n

For recruitment we use a separate privacy policy, which you can access here.<\/a> (FIN)<\/p>\n

 <\/p>\n

1. Data controller<\/p>\n

 <\/p>\n

For the purposes of this privacy statement, the data controller is EcoUp Oyj.<\/p>\n

Depending on the context of the processing, other Group companies may also act as data controllers. Please find a list of the companies in the EcoUp Group below.<\/p>\n

 <\/p>\n

EcoUp Oyj
\nBusiness ID: 0297617-0
\nKansankatu 49, 90100\u202fOulu<\/p>\n

 <\/p>\n

Ekovilla Oy
\nBusiness ID: 3098689-4
\nKatajaharjuntie 10, 45720 Kouvola<\/p>\n

 <\/p>\n

Ekovilla Sverige AB
\nBusiness ID: 559113-8002
\nc\/o True Value Redovisning AB 591 35 Motala<\/p>\n

 <\/p>\n

Eko Asennuspalvelu Oy
\nBusiness ID: 2838744-6
\nKansankatu 49, 90100 Oulu<\/p>\n

 <\/p>\n

Suomen Puukuitueriste Oy
\nBusiness ID: 0600544-3
\nc\/o Ekovilla Oy Katajaharjuntie 10, 45720 Kouvola<\/p>\n

 <\/p>\n

Isoleringslandslaget AB
\nBusiness ID 559022-5800
\nSp\u00e5ngv\u00e4gen 9, 811 32 Sandviken<\/p>\n

 <\/p>\n

Isoleringslandslaget F\u00f6rs\u00e4ljning AB
\nBusiness ID 559341-9673
\nc\/o Isoleringslandslaget AB, Sp\u00e5ngv\u00e4gen 9, 811 32 Sandviken<\/p>\n

 <\/p>\n

EcoUp Group Data Protection Officer:<\/strong>
\nPauli Anttila
\nAddress: Kansankatu 49, 90100\u202fOulu
\nEmail: privacy@ecoup.fi<\/p>\n

 <\/p>\n

Data protections enquiries:<\/strong>
\nKansankatu 49, 90100\u202fOulu
\nEmail: privacy@ecoup.fi<\/p>\n

 <\/p>\n

2. Data subjects<\/p>\n

 <\/p>\n

Data subjects:<\/p>\n

\u2022 Representatives of our corporate customers and consumer customers
\n\u2022 Persons who have requested to be contacted
\n\u2022 Potential customers (consumer customers and representatives of corporate customers)
\n\u2022 Suppliers, service providers, other partners and their representatives
\n\u2022 Visitors to our websites and users of other electronic services of ours<\/p>\n

 <\/p>\n

3. Purpose and legal grounds for the processing of personal data<\/p>\n

 <\/p>\n

We only ever process personal data for a specified purpose and to the extent it is necessary.<\/p>\n

Contracts and pre-contractual measures<\/strong>
\nThe processing of personal data for the purpose of supplying goods and services to data subjects and the processing of personal data for the purpose of the performance and negotiation of contracts to which a data subject is party and fulfilling contractual obligations and rights (e.g. invoicing, debt collection as well as contract or supply negotiations and communications) are based, where applicable, on the performance of a contract between the data subject and the controller or the implementation of pre-contractual measures.<\/p>\n

 <\/p>\n

Legitimate interest<\/strong>
\nThe data controller\u2019s or a third party\u2019s legitimate interest is the basis for processing personal data for the purpose of management and maintenance of customer and supplier relationships, communications, customer satisfaction surveys and brand surveys, sales and marketing activities (including telephone marketing and other types of direct market-ing, marketing plans and follow-ups) as well as the development of business operations, analytics and reporting. Processing related to the manufacture, supply and sale of products and services as well as other contractual matters and marketing related to the recip-ient\u2019s area of responsibility in the company they work for is also based, where applicable, on the legitimate interest of the controller or that of a third party.<\/p>\n

 <\/p>\n

When we process personal data on the basis of legitimate interest, we weigh up the ad-vantages and potential disadvantages of the processing for data subjects and ensure that the data subjects\u2019 rights and interests do not override the legitimate interest. The data subjects have, however, the right to object to the processing of their personal data based on a legitimate interest by presenting the grounds relating to their particular situation. In a case such as this, we will assess whether there is a substantial and valid reason, despite the objection, to override the data subject\u2019s interests, rights and freedoms, or whether the processing is permitted on other grounds under the General Data Protection Regulation. However, data subjects always have the right to object to the processing of their personal data for the purposes of direct marketing. We provide additional information regarding processing and the right to object upon request. Please contact our data protection officer.<\/p>\n

 <\/p>\n

Legal obligation<\/strong>
\nThe processing of personal data can be based on compliance with legal obligations, such as those relating to accounting and tax legislation and statutory reporting obligations.<\/p>\n

 <\/p>\n

Personal data may also be processed in connection with the settlement of complaints and disputes, in connection with legal actions and claims, in connection with consumer dispute resolution processes and litigation as well as in connection with similar legal proceedings. Personal data may also be processed to detect misconduct and to protect property and the safety of individuals. In these cases, the processing of personal data may be based on a contractual relationship, compliance with a legal obligation or a legitimate interest.<\/p>\n

 <\/p>\n

Consent<\/strong>
\nPersonal data may be processed for any purpose for which the data subjects have given their consent. For example, electronic direct marketing to data subjects requires their consent. The data controller may also, with users\u2019 consent, collect personal data using non-essential cookies for purposes such as to monitor the number of visitors to the web-site, to compile statistics on the use of the website and to target marketing efforts.<\/p>\n

 <\/p>\n

4. Personal data that we process<\/p>\n

 <\/p>\n

Personal data stored in the customer register:<\/strong>
\n\u2022 Contact details and order\/quote request details, such as name, email address, telephone number
\n\u2022 Job-related details* such as organisation, job title, responsibilities
\n\u2022 Employer\u2019s contact details and background information
\n\u2022 Categorisation data (e.g. marketing bans, participation in events and related feed-back)*<\/p>\n

 <\/p>\n

Personal data related to events attended, contacts and marketing:<\/strong>
\n\u2022 Contact details and order\/quote request details, such as name, email address, telephone number
\n\u2022 Job-related details such as organisation, job title, responsibilities
\n\u2022 Information about purchased products or services
\n\u2022 Details of events the data subject has attended and contact with or by sales and customer service teams*
\n\u2022 Possible permissions and consents*
\n\u2022 Any other information collected with the customer\u2019s consent
\n\u2022 Information related to sending, opening and clicking on marketing messages*
\n\u2022 Details of the use of the company website, such as time, pages and duration
\n\u2022 Details of orders and downloads of manuals and other materials<\/p>\n

 <\/p>\n

Personal data related to the supplier register:<\/strong>
\n\u2022 Contact details of suppliers, clients and other partners (e.g. name, email address, mobile and landline number, address, language, job title, organisation, contacts made)
\n\u2022 Billing details*<\/p>\n

 <\/p>\n

Personal data collected from the use of the website and electronic services:<\/strong>
\n\u2022 Personal data collected by cookies and similar technologies
\n\u2022 Data collected from the use of information systems<\/p>\n

 <\/p>\n

* voluntary detail. Other personal details are required for operations such as delivering orders and offering services, managing customer relationships, communications and sales, organising events and fulfilling legal obligations. Providing data collected using cookies is voluntary insofar as it concerns data collected using non-essential cookies.<\/p>\n

 <\/p>\n

5. Regular sources of data<\/p>\n

 <\/p>\n

Personal data are mainly collected from the following sources:
\n\u2022 Information provided by the data subjects themselves through the website, social media, phone, subscription or through another type of contact\/channel (privately held source)
\n\u2022 The Group\u2019s customer register (privately held source)
\n\u2022 Contact persons\u2019 details obtained from Suomen Asiakastieto\u2019s decision-maker register, companies\u2019 public websites, social media or similar registers
\n\u2022 Feedback and offer request forms (privately held source)
\n\u2022 Notes from meetings (privately held source)
\n\u2022 Public websites such as ytj.fi<\/p>\n

 <\/p>\n

6. Disclosure of personal data and recipients<\/p>\n

 <\/p>\n

We may use third parties when processing personal data (e.g. accounting firm, installation services, IT support and communications services).We have contracts required by data protection legislation in place with such parties.<\/p>\n

 <\/p>\n

Personal data may be transferred within EcoUp Group and between the Group companies for the purposes described in this privacy statement and in compliance with data protection legislation.<\/p>\n

 <\/p>\n

Personal data may be disclosed to the authorities as required by law. In the event of an emergency or other unforeseen circumstances, we may have to disclose personal data in order to protect life, health and property. We may also be required to disclose data sub-jects\u2019 personal data if a Group company is involved in litigation or other dispute settlement proceedings. Moreover, if EcoUp Group or the Group companies become involved in a merger, acquisition or other arrangements, it may be required to disclose personal data to third parties.<\/p>\n

 <\/p>\n

7. Transferring personal data outside the EU or the EEA<\/p>\n

 <\/p>\n

As a rule, we process personal data in the EU and the EEA, but data may also be processed outside these areas. If personal data are transferred outside the EU or the EEA, we will provide an adequate level of data protection using the standard contractual clauses approved by the EU Commission.<\/p>\n

 <\/p>\n

We can provide further information about transferring personal data and the transfer mechanisms.<\/p>\n

 <\/p>\n

8. Data retention periods and criteria<\/p>\n

 <\/p>\n

\u2022 As a general rule, personal data are processed for the duration of the consumer\/corporate customer relationship. Data related to customers are, however, processed for a maximum of ten (10) years after the last contact or transaction, taking into account any potential complaints and liabilities for defects.
\n\u2022 For marketing purposes, customers\u2019 and potential customers\u2019 contact details are processed for as long as we target marketing efforts at them or for as long as we contact them about certain services or products and they have not objected to the processing of their personal data for the purposes of direct marketing or, if the direct marketing efforts are based on consent, they have not withdrawn their con-sent. We retain contact details that we use in telemarketing for a maximum of 12 months.
\n\u2022 We process personal data related to sales and consumers for as long as the con-tract or project are valid.
\n\u2022 Personal data processed on the grounds of legal obligations are processed and retained for the period of time determined by law.<\/p>\n

 <\/p>\n

Not withstanding the foregoing, personal data may be retained for as long as necessary if they are required for the settlement of a complaint or similar or in relation to litigation. We can provide more information about data retention periods and criteria up-on request.<\/p>\n

 <\/p>\n

9. Automated decision-making and profiling<\/p>\n

 <\/p>\n

We do not use data for automated decision-making or profiling that would have a legal or similarly significant effect on data subjects.<\/p>\n

 <\/p>\n

10. Joint controllership related to Facebook services<\/p>\n

 <\/p>\n

When we maintain company pages on Facebook, Facebook and the controller referred to in this privacy statement are, where applicable, and in accordance with data protection legislation, joint controllers of the personal data of the visitors to said Facebook page.<\/p>\n

 <\/p>\n

Facebook processes personal data according to its own data policy, which you can read here. Facebook is responsible for complying with its obligations under data protection legislation and the implementation of data subjects\u2019 rights in its service. The data controller specified in this privacy statement processes personal data collected through the company pages on Facebook as described in this privacy statement.<\/p>\n

 <\/p>\n

You can find information about the processing of personal data carried out by Facebook and the website administrator as well as the division of responsibilities between the joint controllers in Facebook\u2019s Page Insights Addendum as well as here.<\/p>\n

 <\/p>\n

You can manage your Facebook privacy settings through your Facebook account, and you can also contact Facebook if you want to exercise your rights as a data subject. You can find the contact details in Facebook\u2019s data policy mentioned above. You can also contact the controller specified in this privacy statement at any time to obtain further in-formation and to exercise your rights as a data subject.<\/p>\n

 <\/p>\n

11. Principles of protecting personal data<\/p>\n

 <\/p>\n

We protect personal data using appropriate technical and organisational measures. We aim to guarantee that our systems work and that personal data can be restored even in the event of a fault.<\/p>\n

 <\/p>\n

The data are stored appropriately on secure servers with technical data security that is controlled by several different means. Access to the data is managed by job role-based management of access rights. Any manual material is stored in a locked room to which only separately authorised persons have access.<\/p>\n

 <\/p>\n

12. Rights of data subjects<\/p>\n

 <\/p>\n

Exercising data subjects\u2019 rights in a given situation depends on the purpose and context of the processing of personal data.<\/p>\n

 <\/p>\n

Right of access<\/strong>
\nData subjects have the right to know whether their personal data are processed, and, if they are, they have the right to obtain the details described in data protection legislation about the processing. Data subjects have the right to obtain a copy of their personal data.<\/p>\n

 <\/p>\n

Right to rectification<\/strong>
\nData subjects have the right to request that incorrect or incomplete data concerning them be rectified.<\/p>\n

 <\/p>\n

Right to object<\/strong>
\nData subjects have the right to object to the processing of their personal data based on a legitimate interest. When filing an objection, data subjects must specify the particular situation based on which they are objecting to processing. The data controller can refuse to comply with the objection on the grounds provided for by law. However, data subjects always have the right to object to the processing of their personal data for the purposes of direct marketing and related profiling.<\/p>\n

 <\/p>\n

Right to restrict processing<\/strong>
\nData subjects also have the right to demand that the data controller restrict the processing of their personal data, for example, in a situation where they are waiting for the data controller\u2019s response to the request concerning the rectification or erasure of their data.<\/p>\n

 <\/p>\n

Right to erasure (\u201cthe right to be forgotten\u201d)<\/strong>
\nUnder data protection legislation, data subjects have the right to ask for their personal data to be deleted.<\/p>\n

 <\/p>\n

Right to data portability<\/strong>
\nTo the extent that data subjects have provided data to the data controller to be processed upon their consent or in order to perform an agreement, they have, under certain circumstances, the right to receive such data in a machine-readable format and also the right to transmit these data to another data controller.<\/p>\n

 <\/p>\n

Right to withdraw consent<\/strong>
\nIf the processing of personal data is based on the consent of the data subject, the data subject has the right to withdraw this consent by notifying the data controller of this. Withdrawal of consent does not affect the processing carried out prior to the withdrawal.<\/p>\n

 <\/p>\n

Right to object to the processing of personal data for direct marketing<\/strong>
\nData subjects have the right to withdraw their consent and to prohibit the use of their per-sonal data for electronic direct marketing purposes.<\/p>\n

 <\/p>\n

Exercising one\u2019s rights<\/strong>
\nRequests concerning data subjects\u2019 rights are to be made in writing or electronically
\nto the addresses specified in Section 1 of this privacy statement.<\/p>\n

 <\/p>\n

The data subject\u2019s identity will be verified before the information is provided, so we may have to ask for more specific details. If a data subject\u2019s request is refused, the data subject will be notified of the refusal in writing.<\/p>\n

 <\/p>\n

Right to lodge a complaint with a supervisory authority<\/strong>
\nData subjects have the right to file a complaint with the Data Protection Ombudsman if they think that we are in breach of the applicable data protection legislation when processing their personal data.<\/p>\n

 <\/p>\n

The Data Protection Ombudsman\u2019s contact details can be found here.<\/a><\/p>\n

 <\/p>\n

13. Changes to the privacy policy<\/p>\n

 <\/p>\n

We develop our services and operations constantly, and it may be necessary to update this privacy statement from time to time should the procedures or purposes of personal data processing change. Please check this privacy statement regularly to be informed of any changes. The latest version is available on the Group\u2019s website.<\/p>\n

 <\/p>\n

This privacy policy was published on 31 August 2021.<\/p>\n","protected":false},"excerpt":{"rendered":"

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